The Moto X is a really great phone. I’ve been testing it out for a little while now and I was quite impressed with the performance despite its “lesser” hardware. There are also several software features that help set it apart; the main ones being Touchless Controls and Active Notification. One of the really unique innovations that the Moto X brought to the table though is Moto Maker. Moto Maker is a website that allows you to customize and personalize your phone. While it wasn’t as customizable as many of us had wished for (ie. different screen sizes, battery sizes, processor types) you could still choose your phone colour and accent colours to really make your device “you.”
At launch Moto Maker was an AT&T exclusive product but it has just been opened up to all the US carriers. Hopefully this is another step in making this service available world wide (or at the very least up here in Canada!). I’ve reached out to Motorola to inquire about the possibility of Moto Maker coming to Canada and am waiting for a response still. I’ll update you guys when I hear more!